ConvertKit provides comprehensive metrics that give me a clear picture of how my email campaigns are performing. I can easily see key metrics such as open rates, click-through rates, and subscriber growth. This data helps me understand what’s working and what’s not, so I can make informed decisions and optimize my email marketing strategy.
I utilize social media analytics tools and surveys to gather insights into my audience's preferences. For example, if data shows that my audience prefers video content over blog posts, I focus on creating more video content. I also pay attention to engagement metrics to see which topics resonate the most, such as career tips or tech reviews, and adjust my content strategy accordingly.
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